In 2021 Grand Rounds Health merged with Doctor On Demand to become Included Health. My team created the launch campaign to introduce the new brand to the world. This not only included print and digital assets but also an entire brand including a style guide and built out design system.
Digital assets for the Doctor On Demand 2022 Cold + Flu campaign. This campaign was taken on by my brand team at Included Health, we built out the campaign, which included print, digital, and email, over the course of 2 weeks.
In mid 2022 Included Health launched a sub brand focused on providing care for the Black community. The design concept was ‘Black Joy’ which I was the lead designer on. We sourced imagery and a sub color palette and design aesthetic to speak to the concept where we launched a website and other marketing materials
PeerStreet is a Finance Tech start up where I worked directly with the marketing team on multiple campaigns such as referral rewards programs, and case studies for lenders.
In 2019 my team at Phenomenon pitched to Quibi. I did Art Direction + comps for the “A Few Minutes Can Be Extraordinary” that focused on the timeline of a video and iconic moments in history that were quick but memorable.
In 2017 I worked on the Partners in Health team to create content that went out to 2 million + Kaiser Permanente members. This was an infographic for an article created by one of our writers to focus on incorporating health and wellness into a busy lifestyle.
KB Home is a regular client at Phenomenon. The Pheno design team is responsible for KB Home’s beautiful re-design. I have worked on a number of ongoing projects ranging from a pictograms series to call out amenities in new communities to marketing materials for families buying new homes.
In November 2018 my team at Phenomenon pitched to Petco. We rolled out a new aesthetic, color palette and different branding approach, one focused on “human training” and health for pets. Among the elements that we pitched were re-usable and paper bags for their stores. I created a series of patterns that were used across the pitch for bags, store fronts and print ads.
In 2015 I created digital content for Sharky's restaurants in Southern California. Much of the content was for their holiday catering and gift card campaign.
